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Hino SA Backs up Sales Success With Top Spots in Customer Experience Survey

Hino South Africa has, once again, come top in the overall rankings in the benchmark Data Track customer experience survey. This time it was for the fourth quarter of last year. Hino also topped the sales and technical service categories with full points.

Hino SA Backs up Sales Success With Top Spots in Customer Experience Survey“Both these achievements are wonderful tributes to our loyal dealer network and the support staff at Hino South Africa, as well as the ongoing back up we continue to receive from Hino Japan in line with its global Total Support Programme,” commented Pieter Klerck, General Manager of Hino SA.

“The past year was a particularly tough one for Hino as we faced many challenges, with the biggest being how quickly we could recover from the damaging floods that hit the entire Toyota SA Motors manufacturing complex in Prospecton, near Durban, in April. Then we also had to deal with a host of logistical challenges, especially at the Durban port, which was also damaged in the floods.”

This is the first time that Hino has scored 100% in two categories – sales and service – while its average score of 99.42 is the third highest it has achieved in the overall scoring, following scores of 99.79 and 98.60 in the third and second quarters of 2021 respectively. Hino scored 98.27 in the parts category in the fourth quarter of 2022.

Data Track has been conducting these independent quarterly surveys, compiled from customer interviews with fleet operators regarding truck manufacturers and importers in terms of service levels in sales, technical service, and parts, since 1989. The methodology has been adjusted over the years to ensure ongoing relevance for this credible benchmark for the truck industry.

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Tristan Wiggill
Special Features Editor at Business Fleet Africa
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