15 October 2018, Johannesburg – Leading vehicle tracking, fleet management and insurance telematics company, Cartrack, was recently recognised for its successes when it was announced as the winner in the “car tracker” industry category at the prestigious 2018/19 Ask Afrika Orange Index Awards.
The Ask Afrika Orange Index Awards are the largest and most widely-referenced service- excellence benchmark in South Africa, with an 18-year history of measuring services best practice within and across different industries. This year’s awards saw 67 companies measured across 29 industries. Industry category winners received the highest service score of all companies surveyed in the category.
Cartrack Director: Corporate Affairs, Marketing and Customer Service, Lauren Human, notes that the award is a validation of the significant impact that the company is creating among South African consumers.
“We’re very proud of the recognition. The fact that it’s based on such a wide sample of South African consumers is a validation of our focus on exceptional customer service and the testament to our significant growth in subscribers. It further enhances our growing reputation as the telematics industry’s most trusted partner.”
The Ask Afrika Orange Index Awards are methodologically rigorous as they are based on over 12 000 interviews conducted with South African consumers using the Target Group Index (TGI) and Ask Afrika random digit dialling sample. This sample is randomly selected and no credit or sample lists are used. The results are independently audited by the auditing firm BDO and statistical consultant and sampling specialist Dr Ariane Neethling.