For several decades, PEUGEOT has been a key player in the European market for sedans and estate cars in the C segment, offering models renowned for their distinctive design, driving pleasure, and dynamic road behaviour. The PEUGEOT 308 is part of this heritage, ranking among the best-selling models in the segment across numerous countries.

Today, the new PEUGEOT 308 elevates driving pleasure to a whole new level, with a refined new design, unique dynamic qualities, a range of powertrains that meet all needs more than ever – including an even more efficient PEUGEOT E-308 – and a new range of services that ensure this exceptional experience continues with complete peace of mind.

PEUGEOT offers the new PEUGEOT 308 and 308 SW models with four powertrain options – electric, plug-in hybrid, hybrid, and diesel – and five trims, Style, Allure, GT and GT exclusive, as well as Business version.Designed in France and produced at the Mulhouse plant, the new PEUGEOT 308s are the expression of French excellence.Like all PEUGEOT models in France (electric, ICE and hybrid, PC and LCV), the new PEUGEOT 308 benefits from PEUGEOT CARE: up to 8 years / 160,000 km of vehicle warranty.

Orders will be open in autumn 2025.

FRENCH FLAIR

At their launch, the PEUGEOT 308 and 308 SW made a lasting impression with their bold and elegant design. They were also the first cars in the range to feature the new PEUGEOT emblem. Today, they go even further by illuminating the emblem.

A striking style

Strikingly impactful, it further enhances the unique personality of the PEUGEOT 308 and 308 SW. The PEUGEOT emblem, illuminated for the first time, takes centre stage on this renewed front end, proudly reaffirming the brand’s expression. The proximity radar, discreetly hidden behind the emblem, remains invisible to the user while ensuring a high level of safety.

Above the emblem, a set of luminous strands elegantly highlights the grille and extends the illumination of the PEUGEOT 308s towards the new headlights, thus emphasising the solid stature of the car. The generous stance of the new PEUGEOT 308 is accentuated by the reinforced shoulder from the beginning of the wings to the end of the front face, extending from the headlights. The trapezoidal shape of the lower part of the new bumper also strongly anchors the new PEUGEOT 308s on the road, complemented by the air intakes at both